Streaming Services: the New Standard

« The purpose of the video is to inform, teach, entertain and inspire. That purpose is lost if we don’t remember what we learn, don’t follow the steps we’re given, don’t appreciate the laughs and don’t turn inspiration into action. » – Niklas Göke

Thanks to Netflix, HBO, Hulu, and others, watching series has become easier than ever. From a TV, a smartphone, a computer or a tablet; your favorite shows are available 24/7 and the impact is unprecedented. Employees are watching Netflix at work, teenagers are depriving themselves of sleep by staying up late to make sure Rick doesn’t get bit by a zombie or to discover who Cersei assassinates this time.

TV shows are diverse and made for all types of viewers. My grandparents, my parents, and my siblings all watch Netflix; do they watch the same shows? Absolutely not.  According to a survey conducted by network FX, 495 scripted original series were made available in 2018 which doesn’t include the reality shows and new shows that have aired since then. From Drama to Makeover, without forgetting Cartoons; the demand is well met.

Here are some of the most popular TV-Shows by the number of viewers:

“The Big Bang Theory” — CBS: 18 million viewers

“Game of Thrones” — HBO: 17,8 million viewers

“NCIS” — CBS: 16,7 million viewers

… and one of the biggest finales ever: “Friends”, which aired May 6, 2004, had 52.46 million viewers (counting delayed viewers).

Top streaming services:

Netflix stays at the top with over 151 million paying subscribers worldwide along with 6.56 million customers on a free trial. Catching up is Bezos’ streaming service, Amazon Prime Video with over 100 million subscribers worldwide. Youtube also wants in on the market and with Youtube TV,  the service now claims to cover over 98 percent of households in the US.

The competitors are Hulu with 28 million subscribers in total, HBO Now ( thanks to the Game of Thrones), was reported to have 8 million subscribers and CBS All Access which has reached its streaming goal of 8 million (two years earlier than expected).

But with such a flourishing market, big-time players want in, such as Disney and Apple through Apple TV.

Impact:

Let’s start with an astonishing fact: Americans on average watch 2.7 hours of television a day (18.9 hours a week…).

Now that we have that number in mind, let’s think about the many things we can do during these 2.7 hours every day. In 162 minutes, you learn and practice another language; have a solid workout; catch up on friends or family,  plan a weekend trip, catch up on sleep and MANY others.

Most of the actions in correlation with watching lots of TV shows are sadly not positive on your well being. Junk food is for many complementary to watching series for an extended amount of time. With the possibility to log on Netflix and other streaming services on your phone, it can easily deprive you of sleep. And finally, the content can be very addictive as the producers conceived them to be.

Nevertheless, we all know lots of alternatives that we decided not put to use. Why? Simply because watching series is simply entertaining and relaxing … 

The lesson is always the same. Nothing is “bad” in moderation. Despite the addictive content now made easily available for everyone; time spent behind the screen must be managed and pros and cons must be thought of when thinking about intensely watching series.


Here are some of the most popular shows and how long it takes to watch them. Feel free to calculate how much time you spent behind your screen …

The Office: 4 days, 3 hours, 30 minutes

The Game of Thrones: 2 days, 22 hours, 15 minutes          

Arrow: 6 days, 16 hours 

Friends: 5 days, 1 hour

Stranger Things: 20 hours, 50 minutes

Breaking Bad: 2 days, 14 hours

Black Mirror: 21 hours, 20 minutes

Walking Dead: 5 days 11 hours

How I Met Your mother: 4. Days, 8 hours 

Rick and Morty: 6 days, 15 hours, 30 minutes

Riverdale: 2 days, 9 hours

NCIS Los Angeles: 10 days

NCIS: 15 days, 18 hours

Grey’s Anatomy: 14 days, 6 hours

Family Guy: 6 days, 21 hours

South Park: 6 days, 7 hours, 30. Minutes

Pretty little liar: 6 days 16 hours

Lost: 5 days, 1 hour

For more go to : https://www.bingeclock.com

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Published by Néo

P.D.W. Administrator & Business Student at ESSEC Business School, France.

2 thoughts on “Streaming Services: the New Standard

  1. Thanks for this article and the other ones.
    Most of the current technology is based on instantaneity and I think that one of the key factor for these companies to live is to drive people addicted to their services (Netflix, snapchat, instagram, FB, and so on).

    As in all things, a moderate use is good, but an addictive use is by essence bad because we loose part (or all) of our critical mind.

    N.B. Sorry for the possible mistakes but english is not my native language 😉

    Liked by 1 person

    1. I appreciate your response!
      English isn’t my native language either so no worries.
      I’m glad you feel this way on the matter and I strongly agree that with their marketing strategies, companies are working toward unconscious addiction for the users.
      Stay tuned!

      Liked by 1 person

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